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Nikeland might just be our favourite Roblox experience yet
The metaverse already exists in multiple games. One only has to play Fortnite, COD Warzone, Minecraft to see virtual worlds and experiences emerging that provide brands and creators amazing creative canvases to work. Roblox is undoubtedly the leading 'metaverse' experience, what makes Roblox great is it's like a virtual lego set with an open set of tools for creatives to craft mini games and fun experiences. Nike recognizes that the next generation of fans have been spending more time having fun in gaming worlds and have rather brilliantly built an epic custom experience for Roblox. It features fun mini games with tonnes of easter eggs and products to purchase and have fun with.